Whenever your company implements a significant change in the way it handles customers’ personal data, it is crucial to update your privacy policy to reflect these changes. In the same vein, customers need to be kept transparently informed. This also applies to your cookie policy, if your platform uses this technique.
A privacy policy is not something that can up just once. Unfortunately, many people make this mistake and, in the end, the customer ends up suffering the consequences. Your company should not make this mistake. A privacy policy is a crucial document that symbolizes your commitment to protecting personal data and privacy. Even though few people access this section, it is mandatory on any website, as it establishes relevant legal information for users, as well as the use of your service, content and expected conduct.
What needs to go into privacy policies?
The privacy policy includes overseas data about the processing, collection, storage and security measures that ensure the integrity of customer data. The information may vary depending on the user’s location.
Additionally, the privacy policy may address alternative measures adopted by the company. For example, it may specify the precautions taken when handling personal data of minors. In short, it is a compilation of privacy information to guide everyone on the company’s transparency and their rights guaranteed by law.
How your privacy policy should address changes in data protection
Data protection laws, such as the General what is the shipping invoice for? know when to issue it Protection Law (LGPD), should be seen as guides for the handling of personal information and as an incentive for a culture of privacy. Laws such as the European Union’s GDPR require website administrators to maintain an up-to-date privacy policy and to seek user consent.
Therefore, be aware that your privacy policy must comply with the LGPD. Make sure that all your security measures and processes are with the legislation, as well as the availability of channels that enable the actions provided for in the LGPD.
How can I communicate changes to my users and customers?
There are a number of ways to inform b2c fax about changes, including a pop-up notice to obtain consent for the changes, an email, or including an updates clause in the privacy policy.
Remember: just because they’ve opted in previously doesn’t guarantee they’ll opt in again. So if you’re planning to make changes that impact the user experience or structure of your site. It’s crucial that they’re so they can provide their consent (or decline it) once they understand the changes.