Building links is difficult. Which is why it’s so frustrating when hard-earned links disappear without warning. Sadly, this happens all the time. Here’s a screenshot of a link to Ahrefs Content Explorer in an article by The Hoth: What Is Link Reclamation? Link reclamation is the process of reclaiming lost links. So you take steps to try to reclaim it. What steps, I hear you ask? It depends why you lost the link in the first place. Here are four common reasons for link losses: The author removes your link from the linking page; The linking page no longer exists (404 error); The linking page gets (301) redirected; The linking page is no longer indexed in Google SIDENOTE.
I’ve starred that
Last reason because it’s not not technically a lost link. It still exists. But because the page isn’t indexed, it probably isn’t going to be as valuable. Your job is to understand the executive data nuances associated with each “reason.” Only then can you begin to take appropriate actions to reclaim the link. I’ll talk more about this later in the guide. You’ll notice that we label each lost link with a reason for the loss. Four of these align with the reasons I outlined above. But there are two other link loss reasons we report on that you should be aware of, which are: “Broken redirect”: The linking page and link still exist. But that link was reaching your target via a few redirects and one of them no longer works.
So the link is now
Kind of “disconnected” from the target page; “Non-canonical”: The linking page has a rel=“canonical” tag to some other page, which means it is no longer a Calling List unique page. So we don’t count links from it. The question is why? It usually comes down to one of four reasons: They implemented a new external links policy: SEO misinformation is a powerful thing. A blanket ban on links out to low-DR sites (e.g., <DR30) is surprisingly common among misinformed webmasters; They refreshed their content: We do this all the time. We rewrite articles from scratch (e.g., our list of 75 SEO tips), often removing some external links in the process; They replaced your link with something better.
