For a personality like Tim Cook, the CEO of Apple , to invest in a project , it must surely be a very good and promising one; something like the invention of the Mexican engineer that, in addition to being for domestic use, contributes to caring for the environment . do you want to know what is it about? Carlos Gómez Andonegui and Philip Winter are the developers of this product that is attracting the attention of various technology companies . This is Nebia , a watering can with a system that saves water. On average, each ten-minute shower uses […]
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At Business Foundations we have state that the main issue or social cause that interests businessmen is, without a doubt, education. They invest resources in various variants such as: formal and school education, support for scholarships, courses and workshops for teachers, promotion of values, development of skills and competencies for employment. Of course, there is no lack of support for children in this return to school. See the reader these actions in support of the new school year. Last weekend in Baja California Sur, the Veracruz, carrie out activities to support education such as the construction and maintenance of educational […]
We are likely to make incorrect decisions regarding food , which can cause even more stress and other health problems . When we find ourselves in stressful situations, we can more easily indulge in cravings, overeat, or stop eating; Any of the above options can have negative consequences if they occur frequently. Stress via shutterstock Stress via shutterstock Below, the nutritionist at the Kellogg Institute of Nutrition and Health, Carmen Haro, shares with us some of the most common mistakes we make when we are stresse. Do you identify with any of them? Drinking too much coffee during the day […]
Committing to social responsibility is not easy: companies constantly encounter obstacles that prevent them from communicating their values and programs to generate positive impacts. A good way to stay on the right path is to learn more about. What those obstacles are. What other companies are doing, and how they can turn into. Here is a small guide to the current panorama create by expert Stacy Anderson. Using the Whole Foods supermarket chain as an example : Challenges for communication: Define the brand and its desire to positively impact: for many companies this is a challenge. Since the marketing and […]
The Joven, AC program, promoted by the Mexican Youth Institute in collaboration with local state institutes, brought together young people from last weekend to talk about volunteering. The Mexican Volunteer Alliance presented the topic “The importance of youth participation in volunteering,” as happened in City of Puebla, Puebla and Veracruz. This group that met at the La Salle University Innovation Park was very particular because when I asked them who had been or was at that time a volunteer, about 40% of the audience raised their hands, which does not happen with frequency. In addition, many of the young people […]
What do you do when one of your main water sources is running out? In extreme situations, extreme measures; You won’t believe the ingenious solution from the city of Los Angeles, California to reverse this problem. After that, it takes are require to conserve water. And it was precisely the measure that the government took to prevent the evaporation of one of the city’s main drinking water reservoirs . It Shadow balls via Los Angeles has been going through one of the worst droughts in the history of the region for four years. Hence the importance of taking care […]
Business foundations are to some extent a bridge between the life of the employee, the company and their community. For the company. These are a means that allows it to establish links with the community and channel the social investment it makes to be in accordance with the social license grante by the community. But without a doubt, business foundations today play an important role as promoters of civic behavior inside the company and abroad. Often reaching the family life of the collaborator. Some business foundations that would like to deepen their contribution could explore at least some of the […]
The term social responsibility usually sounds very corporate to the ears of society in general, and no wonder, since it is a concept that was born within CSOs and companies in order to build organizations concerned about society and the environment. atmosphere; But if the term has this connotation, how can we make it attractive to consumers? After that, How to ensure that it is considered an added value within the offer of products and services? The answer comes from a new wave in communication. We cannot develop a message like this hoping to build it on the foundations of […]
Exhaustion and fatigue can occasionally occur in our lives, especially after periods of great stress or a major change in physical activity. However, this discomfort is also closely related to eating habits and lifestyle. Fatigue via shutterstock Fatigue via shutterstock Fatigue often occurs due to decreased energy levels, provided mainly by food. Because of this. Below we present some foods that you can consume to avoid it. Bananas: Bananas are rich in potassium and provide energy to the body. Due to the vitamin B6 and tryptophan they contain, they help combat both physical and mental fatigue. Fish: tuna and salmon […]
Communicating the sustainability of a brand or product, it is very common for companies to resort to terms that can be misleading or complicate for their audiences, which affects consumer perception and results in serious damage to reputation. Falling into the temptation of using terms like “green” or “natural” can be extremely easy in the midst of a time when responsible consumption seems to be gaining strength, but how can we ensure that these words really have an influence on consumers? ? And more importantly, are we sure we are not engaging in greenwashing ? To answer these questions, Greenbiz […]
Some corporate volunteers were very active during the summer. This fact is an encouragement that encourages other companies to decide to deepen their ties with their community. The modalities of business participation are beginning to expand to no longer only consider reforestation days as the main reason for voluntary service. On the other hand, it stands out that some corporations are betting on their activities being longer in a matter of time. On the one hand, volunteers from the company Samsung Electronics met in white Mérida to perform volunteer service for a week through its Employee Volunteer Programwere members of […]
Of the domestic activities, generally the one that consumes the most water is washing clothes . When we fill the washing machine with a full load, we use approximately during the entire process. Can you who was in charge of the marketing part. So far the spray only works on wine stains, edible oil and sweat. The developer assures that although the bacteria use are generally associated with metals. They underwent an air conditioning process . Causing them to feed on wine and later on oil and sweat. Gradually modifying their behavior. The bacteria or bacteria that are not eliminate […]
